SEO Tips Overlooked By Bloggers

Stunning headlines

How do great headlines help your rankings?

Well, more click-throughs in the search results boost your rankings because the algorithm will attach more value to your blog.

So if you rank relatively low, but get a lot of clicks, your ranking will rise. However, if you rank highly and you don’t get click-throughs, your blog will be deemed irrelevant to that search term, and your rankings will fall.

Therefore, eye-catching headlines improve your rankings.

Use images to boost your rankings

Using images to link to your blog will increase your rankings and provide some diversity to your backlinks.

The Alt tag tells the search engines about the content of your image. When using an image to link to your blog post, the Alt tag serves as a keyword.

The best way to get these link-based backlinks is to create an infographic for others to use – ask for an image backlink to your original post.

Do-follow vs. no follow

You aim to get do-follow links because they show your blog is of high quality and a trusted source of information.

The problem is a lot of profile sites, and blogs only provide no follow links. An excessive amount of these will make your blog appear untrusted – not good.

Buying in links (please say you don’t do that) is the quickest way to ruin your rankings. Instead, concentrate on guest blogging for high-quality blogs.

Linking to trusted blogs

Outbound links are just as relevant as inbound ones.

As a trusted and high-quality blog, you’ll be expected to link to other high-quality blogs if you want to raise the value of your blog in the eyes of the search engines.

About UX Design

The easiest way to approach the planning phase for UX projects is to determine the approach you think ought to be taken for a project, then examine the constraints and amend the approach based on these constraints. This should enable you to determine budgets and timescales if they weren’t given to you by your potential client beforehand. UX projects that are well planned are easier to execute and offer a higher chance of succeeding than those that are managed on an ad-hoc basis For designers working in the ever-changing field of user experience, it’s always important to consider the fundamental principles of design. At many levels, the nature of the work that we do constantly shifts and evolves-whether we’re designing for new technologies or different contexts, ranging from apps for personal use to cross-channel experiences. When we’re called upon to solve design problems that we haven’t solved before, design principles provide a sound basis for devising innovative solutions. All of these trends have required us to look at design afresh and come up with new interaction models, design patterns, and standards-many of which are still evolving.

Visual design trends shift as well-sometimes for the better; sometimes not. For example, in the recent past, we saw the prevalent use of small, light-gray fonts that were both too small and too low contrast for good readability-for almost anybody, not just those with serious visual deficits. Now we’re seeing bigger fonts-solving that readability problem. UX Design Principles course provides foundational level skills for those interested or working in user experience design. The workshop covers aspects of designing for web, apps, and mobile. This UX workshop is suitable for designers, business analysts, product managers, and developers. No UX or design previous experience is required. It serves as the foundation for the UX Classes as well as the UX Certificate program at American Graphics Institute.

User Interface Design is its complement, the look and feel, the presentation and interactivity of a product. But like UX, it is easily and often confused by the industries that employ UI Designers. User interface design (UID) or user interface engineering is the design of websites, computers, appliances, machines, mobile communication devices, and software applications with the focus on the user’s experience and interaction. UI Design is closer to what we refer to as graphic design, though the responsibilities are somewhat more complex. Human-Computer Interaction (HCI) integrates concepts and methods from computer science, design, and psychology to build interfaces that are accessible, easy to use, and efficient. There are three factors that should be considered for the design of a successful user interface; development factors, visibility factors and acceptance factors. Development factors help by improving visual communication. These include: platform constraints, toolkits and component libraries, support for rapid prototyping, and customizability. Visibility factors take into account human factors and express a strong visual identity. These include human abilities, product identity, clear conceptual model, and multiple representations. Included as acceptance factors are an installed base, corporate politics, international markets, and documentation and training. There are three fundamental principles involved in the use of the visible language.

User experience online is very similar to the user experience you get when going to a grocery store. You want a pleasant time without any hassle. You want to be able to navigate the store quickly, get what you need right away, head to the checkout line without a wait, and get back home. You don’t want to deal with a slow cashier, items not where they should be or out of stock, hostile employees, or a crammed parking lot. You simply want what you came for (groceries) and be on your way. Stores understand this and have spent a considerable amount of time and money to help you navigate the store easier, make sure items you want are in stock, and to provide fast and friendly checkout lines. It may seem a bit corny to think of UX design in terms of going to your local grocery store, but the experiences are similar. Our customers are visitors to the sites we create, and the groceries are the content in which they came to the site for. For those of us who go to the store, it’s easy for us to pinpoint things that irritate us or think should be improved. However, when it comes to our own designs and user interfaces and the creation of them, we may not be able to point out these irritants ahead of time before users do. We can fix this by taking a step back and look for these weak points in our design, so that we don’t cause them unnecessary frustration and keep them on our site so they can get to the content they were looking for. To help us designers step back and look at our designs and user interfaces from the eyes of the visitor, let’s run through some do’s and don’ts to look out for so we can help them get exactly what they came for without irritation or a bad UX.

  • DO: Provide a similar experience regardless of the device Visitors are coming to your site using many different types of devices. They can visit your site on their desktop or laptop, tablet, phone, music player, game console, or even their watches. A big part of user experience design is ensuring that no matter how the visitor sees your site, they are getting the same experience they would if they were to visit from another device. This means that if a visitor is seeing your site on their phone, they should still be able to find everything they need without trouble just like they would if they were viewing your site on their desktop at home. A seamless experience across all of your devices helps keep your users on your site regardless of the device they are using.
  • DO: Provide instantly recognizable and easy-to-use navigation The key to providing a pleasant user experience for users is to understand that they are in search of content. They want information that you are providing on your site. The way they get there is by using your site’s navigation to quickly get to the content they are looking for. Provide a user-friendly navigation system that is easy to recognize and easy to use. Design your navigation in a way that gets visitors where they want to go with the least amount of clicks as possible while still being easy to scan and locate where they need to go.
  • DON’T: Letting the design of the site hinder the site’s readability The design of a site or user interface should never interfere with the user’s ability to consume the content on the screen. This includes having busy backgrounds behind content or poor color schemes that hinder the site’s readability. Busy backgrounds cause a distraction and take attention away from the content, even more so if the busy background is directly underneath the content. In addition, be careful not to use color schemes that decrease the contrast of the typography on the screen (i.e. light gray type of a white background). Focus on the typography of your site to ensure issues such as line length, line height, kerning, and font choice doesn’t pose issues for readability.
  • DON’T: Hindering a visitor’s ability to scan the screen As I mentioned above, users and visitors alike often scan the screen quickly before settling in to read any one particular thing with focus. Users often scan for visual cues such as headings, pictures, buttons, and blocks to know where they should focus their attention. If you start removing these items, it makes it hard for users to scan your content to find what they are looking for. Using appropriate headings that are easily seen, pictures to illustrate points, buttons for navigation, and blocks of content that are unique or important help users scan the screen to find what they need.

Tips To Reduce Website Bounce Rate

  • Optimize Page Load Time: Do you know the main reason for high bounce rate is the unoptimized web page that takes forever to load? Yes, you heard that right, thus, to improve it, you should optimize the loading time of your website, so, it can drive a wide audience and holding them back for a longer period than usual.
  • Opt For Smart Content Formatting: Before you begin the formatting of web content, put yourself in the reader’s shoes. Think once, will you ever clicked on a blog post or web page if there is only content that too uploaded in an unseemly manner. No, so, you shouldn’t expect this from your reader’s too. This mistake can increase your bounce rate, thus, you should pay attention to the content formatting and make it, as appealing as, possible.
  • Don’t Confuse The Visitors, With Bad Navigation: If your visitors get lost on your website so, they prefer leaving it than viewing or visiting other pages, thus, if you want to improve it, you should first improve the navigation. Always remember that a clear roadmap will take the audience to the right destination rather than let them lost in the wrong way.
  • Make Your Website Visible: If your website is visible on the very first page of the Google, so, it may automatically increase your reputation in front of the visitors, which plays a vital role in improving your bounce rate.

Website Templates

Especially, if you are a start-up or a small business entity, creating a good website is imperative to establish yourself in the market. As per one of the researchers, nearly 70-80% of people research a company online before visiting the small business or making a purchase decision. With many companies offering cost-effective One Page website templates, any layman who wishes to have a website for their specific requirements can have it in a hassle-free way.

Not just for business entities, to save time and be more productive, many developers and designers have started templates. In the competitive market, where everyone is vying against each other to win the client’s trust, using Website Templates can speed up the process and a developer can accomplish the work of many clients within the deadline given. Or else, when the custom websites are to be made, it is a too long and tedious process, involving heavy expense too from the side of the businessman.

From the companies designing such templates, it is a lucid process to a download website templates, install them and put the content as per your preference. You can add text, images, video, animated effects, widgets of your choice, that disseminates accurate information persuading the visitor to know more about your product or service.

There are companies who provide HTML5 Website templates that are responsive and can be operated on multiple devices. Whether it is a mobile or tablet, the website will not lose its charm and will be equally engaging for the user. Using color and fonts of your choice is also possible while using these templates.

This HTML 5 Website templates are designed as per different themes catering to different markets. An arduous research is carried out pertaining to a particular market and after a brainstorming session between the designer and the developer, a theme is decided upon that will not just make the website look captivating, but also serve as the most effective medium for businesses to represent themselves in the digital world.

Ways Web Design Help Business Grow

Makes the first impression

Like I said, your website is the first thing a potential client sees before knowing your services and how your business works. Those first few seconds are essential in your business because they determines if a potential client would become a client or not. And, it also determines your bounce rate. Would the client leave the site almost immediately? Or would they stay and check your services out?

An unappealing website or – God forbid – an outdated one would make your audience immediately bounce. This is because first impression matters. What they see first – your branding and website – matters a lot on your business. So you should always keep yourself and your business up to date on the latest technological trends and developments.

Helps your SEO

A great web design is beyond how great it looks or how easy it is to navigate. Although these two are important on their own, a great web design should also be SEO-friendly.

A great way to stay on top of your game among your competition is SEO. Let SEO be integrated into your website design from scratch on a long-term basis, and watch as your website improves its rankings in search engines like Google or Bing.

If you don’t know how to integrate SEO into your website, do not leave it for a latter period. Instead, get a professional web developer who knows what he/she is doing.

Builds up the character for your company

How your website looks and feels to your audience is how they perceive the customer service to be. For example, when you enter a company for the first time, several things happens. You get recognised as a potential client, and immediately get attended to by the receptionist. The receptionist further directs you to either the waiting room or the person in charge directly.

If you get transferred to the waiting room, you would be given certain refreshments – like coffee or tea – depending on your preference. And when you finally meet the person who would handle your request, the manner at which he/she treats you, their character, is what makes you stay or leave.